Erica Sandelin Ekelund appointed as new CEO of Voyado
Voyado's CFO and EVP Strategy, Erica Sandelin Ekelund, is taking over as the CEO from Per Åkerberg. Erica assumes her new role today.
Topics: Retail
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Customer communication for Black Week started earlier this year - with increased volumes
Since last Thursday, Voyado has been monitoring daily measurements to track the development of customer communication during Black Week. This year’s campaigns have been notable due to significantly earlier start times and increased volumes for both email and SMS.
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New AI integration to turn customer data into relevant conversations
Today, Voyado and Kindly are introducing a new seamless integration that enables retailers to use AI and machine learning for personalized and relevant customer conversations. This enhances the customer experience, increases efficiency and satisfaction, and ultimately drives business growth.
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Shoppers flip behaviour from 2021 as they buy more, but spend less in 2022
Despite an overall purchase boost, Voyado’s 2022 Shopping Index revealed a strong increase in customer returns.
