95% of retailers use AI – but only 5% see real returns
New report from Voyado and Retail Economics reveals a structural gap holding back AI's impact in retail
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Voyado appoints Katarina Nordin as Chief Marketing Officer
Voyado has appointed Katarina Nordin as its new Chief Marketing Officer. She joins Voyado from Adyen, where she most recently served as Senior Vice President, Head of Marketing & Revenue Operations.
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Voyado acquires WasHere to strengthen omnichannel loyalty capabilities
SaaS company Voyado today announced the acquisition of Swedish-founded WasHere, a fast-growing platform for digital membership cards in Apple and Google Wallet. The acquisition is a strategic move that strengthens Voyado’s overall offering within omnichannel customer experience and loyalty for retailers.
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Black Week 2025: A closer look at this year’s performance
This month, we’re unpacking what happened during Black Week 2025. From the sectors that picked up speed to the ones that hit a slowdown, the data shows just how fast consumer behavior is shifting. Shoppers were more intentional, more selective, and more responsive to the right offer at the right time.
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Black Week 2025 delivered — and so did our customers
Black Week continues to be the most important shopping period of the year for many retailers — and for the Voyado suite, it’s the ultimate test of stability, speed, and scalability. This year was no exception.
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Voyado strengthens its Advisory Board with two new industry leaders
Voyado is proud to announce that Graham Broomfield and Martijn van der Zee have joined the Voyado Advisory Board.
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Love Generation returns to Stockholm on September 25
Last year’s Love Generation left us with energy, ideas, and a stronger sense of community. Now we’re bringing it back—bigger than ever before. On Thursday, September 25, SPACE in Stockholm will host more than 500 attendees for a day built around what really matters in modern retail: customer experience, loyalty, retail media, and how to grow in an increasingly global market.
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Voyado welcomes new majority investor
Swedish SaaS company Voyado today announces that certain fund entities affiliated with global investment firm Viking Global Investors LP will become its new majority shareholder. The investment will strengthen Voyado’s ability to scale product development with a continued focus on delivering measurable business value to the retail sector.
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Supporting digital retail growth in DACH: Voyado and eCube announce strategic partnership
Voyado, the leading customer experience platform for retail, today announced a strategic partnership with eCube GmbH, one of Germany’s foremost experts in digital commerce strategy and implementation.
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Voyado enters the retail media market – Åhléns among the first to launch
Retail media is the fastest-growing advertising channel in the Nordics and is projected to account for nearly 20% of the global digital ad market by 2026. To help Nordic retailers capitalize on this momentum, Voyado is introducing the first version of its retail media solution.
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Voyado announces strategic partnership with valantic
Voyado and valantic join forces to enhance personalized customer journeys. This strategic partnership combines Voyado’s tech with valantic’s digital expertise, empowering retailers in Benelux & DACH to boost CLV through smart data use and AI-driven marketing strategies.
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2024 Voyado Sustainability Report
Our 2024 Sustainability Report is here! It gives an overview of how we’re working with environmental, social, and governance (ESG) topics at Voyado—and how we’re making progress in areas that matter to us and our customers.
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